
Written by Thomas Wilkinson
CEO, AXA - Global Healthcare.
Thinking of starting a business? Considering doing so abroad? Whether it’s for a better quality of life or geographic position, or if there’s a location that’s renowned for your industry, here’s a list of countries our CEO would recommend considering.
No matter the size of your business, if you’re thinking about where to launch a ground-breaking idea or you’re considering your first international expansion, there are plenty of destinations to consider, to help your business grow.
1. Norway
Like many of its Scandinavian neighbours, Norway has one of the highest tax rates in the world, which funds its extensive welfare state. While high taxes aren’t at the top of most entrepreneurial wish-lists, Norway also offers a stable economy and a strong emphasis on skills and education, offering an ideal pool of potential recruits. It’s also known for its residents’ quality of life, with beautiful scenery and plenty of mountain views to enjoy.
2. New Zealand
There’s a lot to be said for New Zealand. Over the last 40 years, it has transformed from relying heavily on agriculture, to a more industrialised, free market economy with the potential to compete on a global scale. This growth has boosted incomes and the country now has a strong export market, with plenty of opportunity for a savvy smaller business to establish itself. Its time zone also makes it particularly appealing for European businesses looking to expand an overnight or 24/7 service internationally.
New Zealand is also famous for the happiness of its citizens, ranking above average on education and housing, as well as having some of the most beautiful landscapes in the world.